DWS Supplies / Who we serve
Give collection stories, prices and promotional messages a consistent place in your shop. DWS display supplies offer practical options for boutiques and fashion retailers choosing fittings around their fixtures, artwork and available space.
Let the merchandise lead the display
A fashion display needs to leave room for the product as well as the message. Measure the rail, shelf or counter position and decide which information is essential at that point. A compact holder for a price or collection note can work differently from a larger sign used at an entrance or promotional area.
Browse retail display accessories, hooks and hangers and print holders. Check the product dimensions and mounting method against the actual fixture rather than choosing by photograph alone.
Create a consistent insert system
Choose a small set of print sizes and orientations before preparing the seasonal artwork. That gives staff a predictable format when promotions change and helps the visual identity carry across the store. Keep the holder reference with the artwork template so replacement inserts are designed to fit.
For counter information, think about visibility from the customer’s side and how the holder shares space with payment equipment and folded stock. For wall or hanging information, describe the fixing point and available clearance. Display accessories can be assessed as part of the assembly rather than added as an afterthought.
Separate merchandising from garment decoration
If your business also personalises clothing, keep that enquiry separate from the shop fitting list. HTV and clothing need a fabric, artwork and application brief; display hardware needs measurements and mounting details. They can sit in one email while remaining distinct product decisions.
Before a seasonal changeover, count reusable holders, check damaged fittings and list the new insert sizes. Our retail refresh checklist offers a practical sequence. Send quantities and the required arrival date to DWS so current options and delivery arrangements can be discussed.
Common questions
How do I keep boutique signs consistent?
Choose a limited set of insert sizes, keep the holder references and use artwork templates prepared for those dimensions.
Can I source small display fittings from DWS?
The range includes hooks, holders, connectors and other display accessories. Confirm the exact dimensions and suitability for your fixture with the team.
Can a clothing personalisation enquiry be included?
Yes. List garments and decoration materials separately, with the fabric, design size and quantity. This gives the team the information needed for that application.
Let’s find what you need.
Share the fixture dimensions and the messages you need to present. We can discuss practical DWS display options for your shop.
Talk to our team01 414 8555 · sales@dwssupplies.ie
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